I’m a linguist and copywriter focused on storytelling, meaning-making, and human choice. My work weds UX writing, language strategy, and cultural analysis, with particular interests in film, design, and narrative structure.

I value clarity, good design, and writing with noetic character. As Shakespeare said, brevity is the soul of wit (& that guy knew his way around a quill).

Trained in applied linguistics and TESOL, I approach language as a system that shapes how people interpret meaning + identify membership. I’m particularly interested in how linguistic framing affects advertency and behavior across media and experiences.